Brand identity,so people recognise you everywhere.

We design logos and complete brand identities for small businesses and large companies, from the brand workshop to the guidelines. If you ask, we handle the rollout too.

Let's talk Where does your brand fall apart?

When people get in touch.

Pick the one closest to your situation, and we will show you where people fail to recognise you and what we fix.

Your company is just starting and has no logo yet.
You look slightly different on every channel.
Your brand has outgrown its old identity.
You are launching a new product line or sub-brand.

Let's review your materials

= 10 people

Saw it: 240
Recognised it: 70
Came back: 18

They don’t recognise you here, because the shop shows a different logo than the ad. They recognise you here too, because the shop shows the same logo as the ad.

For illustration only, the numbers are not real data.

From workshop to guidelines.

The rollout is the only step that is optional. Your own team or your printer can work straight from the guidelines.

01 Brand workshop In a joint workshop we find out what sets you apart from your competitors and who your brand is for.
02 Directions We show several directions with moodboards and choose together which way to go.
03 Logo From the chosen direction we design the logo and its variants, tested both small and large.
04 Identity system Next to the logo we choose colours and typefaces, so every material belongs to the same family.
05 Applications We design the materials where most people meet you, from business cards to packaging.
06 Brand guidelines We collect the rules and source files, so everyone who works with you uses the same identity.
07 RolloutOptional If you ask, we handle the rollout too, from print preparation to updating your website.

What you get at the end.

With a complete identity we hand over the full package. The brand audit and logo design cover part of it.

01 Brand strategy summary What sets you apart, who you speak to and in what voice.
02 Moodboards and directions The directions we choose from together before the logo is made.
03 Logo and logo variants Every variant you will need, from the app icon to the shop sign.
04 Colours and typefaces The colour palette and the typefaces, together with the graphic elements.
05 Applications Finished designs for your most important materials, from business cards to social media.
06 Brand guidelines The rules and source files in one place, so everyone uses the identity correctly.
07 RolloutOptional If you ask, we handle the rollout too.

From one small step to a full rebrand.

We start where you are now. Choose the depth that fits your current question, and if needed we move on from there together.

Smaller commitment

Brand audit

We collect where and how your brand appears today, and check which materials stray from what you want to show of yourself.

Useful even if you do not want a new identity and only want to tidy up the existing one.

When is it right?

When you feel your materials do not speak for the same brand, but you are not sure a tidy-up is enough.

Deliverables

An overview of your materials with the inconsistencies we found, and a recommendation for the next step.

What it can bring

You see clearly what to keep from your current identity and what needs a new design.

Let's talk about this

Medium commitment

Logo design

After a short workshop we show directions, and from the chosen one we design the logo with its variants.

A good choice if you are just starting and first need a strong mark.

When is it right?

When you are launching a new company or product and the full identity can wait.

Deliverables

Every variant of the logo in colour and one colour, with source files and a short usage guide.

What it can bring

A mark that works at any size, and that a full identity can later build on.

Let's talk about this

Larger commitment

Complete identity

From the brand workshop to the guidelines we create the complete identity, for a new brand or the renewal of an existing one.

We also design your most important materials, so you can use them on the day of handover.

When is it right?

When your brand has outgrown its old identity, or the audit made it clear that a tidy-up is not enough.

Deliverables

Brand strategy summary, logo and variants, colours and typefaces, designs for your key materials and the guidelines with source files.

What it can bring

A brand people recognise everywhere, and that your team can use correctly on its own from the guidelines.

Let's talk about this

Rollout, if you askOptional

After any level you can ask us to roll out the new identity, from print materials to your website. It is a separate decision, and your own team can work from the guidelines.

Let's talk about this

Work like this, we can design for you too.

All our work

Brand

Bamba Marha rebrand and campaign

Rebrand and campaign

Brand

Frequently asked questions.

Do we throw away the old logo in a rebrand?

Not necessarily. If your old logo has something your customers already recognise, we keep it and develop it further. We decide together what stays after the brand audit.

How long does a brand identity project take?

It depends on the level. A logo is ready sooner than a complete identity with guidelines. After the first conversation we send a written proposal with a schedule.

How much does it cost?

It depends on the level and the number of materials, so we do not work from a price list. After the first conversation we send a written proposal with the deliverables, so you know exactly what you get.

Do I get the source files?

Yes. We hand over every logo variant and brand element as source files too, so your own team, your printer or another agency can work with them.

Do you design the website and packaging in the new identity as well?

Yes, if you ask. With a complete identity we design your key materials, and we can continue with the website in UX/UI design and with the box in packaging design.

I generated a logo with AI. Can you work with that?

Yes. In an AI design review we check whether it works small and large, and fix it before it goes to print. If it cannot be saved, we start with a clean sheet in logo design.

Let's talkabout your plans.

I'm Bence, founder of Gazduig. I answer your message myself, usually within one working day.

start@gazduig.com +36 30 270 5363

Belgrád rkp. 18., 1056 Budapest, Hungary

Brand identity,so people recognise you everywhere.

When people get in touch.

From workshop to guidelines.

What you get at the end.

From one small step to a full rebrand.

Brand audit

Logo design

Complete identity

Work like this, we can design for you too.

Bamba Marha rebrand and campaign

Venture Co Group rebrand

Tiszaliget spa identity

Frequently asked questions.

Let's talkabout your plans.