The term vibe coding refers to the maker describing the goal and the mood while the AI writes the code. It is enough to ask for a booking page for a hairdresser with a time picker, and a few minutes later a working interface appears. It can be refined with further requests until the result reaches the form you want.
The big advantage of the method is speed. An idea can be tried out in hours, and an internal tool or a simple landing page can be made without a developer. For small businesses and new products this saves a lot of time and money at the first step.
Where it tends to get stuck
AI tools repeat the most common solutions, so the finished sites resemble each other and their texts are generic too. The headline could be true of any company, the buttons do not say what happens after the click, and important information, for example delivery or price, is not where the visitor would look for it.
It is also common for an element to fall apart on mobile, or for loading to be slow because the generated code contains a lot of unnecessary parts. The maker often does not even notice these mistakes, because they know what they meant, while the visitor decides in the first few seconds whether to stay.
If the site handles user accounts or payments, it is worth having a developer look through the generated code as well, because in these parts a hidden mistake can cause more serious damage than a weak headline.
Vibe coding can therefore be a good starting point if you know its limits. For a prototype or an internal tool it is often enough, while on a site from which you expect clients, the design and the texts need as much attention as in a traditional project.
If you build your site with AI, it is worth having an experienced eye go through it before launch. That is what we do in AI review, we go through the design and the texts and show you what is worth fixing before your visitors see it.
